A Singapore-based micro-brand, Schaffen began when Jonathan, one of our co-founders, was inspired to create his own timepiece.
He sourced for components from Esslinger, along with a second-hand ETA 2824 movement, and worked with a local watchmaker to complete his project.
To make it truly unique, he signed off on the dial with his name and signature. While the very first watch was rudimentary at best, it was something to call his own. This project caught the eye of people around us and before long, we were commissioned by the Republic of Singapore Air Force to craft a watch as an appreciation gift to a retiring colonel.
Today, we work with Swiss-made movements and component manufacturers from Japan & Korea. Each timepiece is then hand-assembled, tested and finished by local watchmakers.
At Schaffen, we believe in embodying meaningful timekeeping through crafting bespoke watches. From inscribing your signature onto the dial, to designing your own movement rotor, each timepiece is made to order and truly one-of-a-kind.
If every timepiece told a story, what would yours say?
"I wanted an alternative watch product,
one which is good-looking, well-built and allows people to have a say in the design."
Jonathan Han, co-founder of Schaffen Watches
Designing Your Timepiece: Personalisation + Customisation
Personalisation refers to designing your own elements in the timepiece, such as the dial, rotor and caseback.
Customisation involves choosing pre-curated components to create your ideal style.
To design your own dial, rotor or caseback, please reach out to us at firstname.lastname@example.org
to send in your designs, ideas or artwork. We will create mockup renders for your preview.
Inscribe a unique signature, phrase or motif on the dial. This can be in black & white or colour.
Caseback Personalisation (Reference 65 Collection - Automatic Timepieces):
Design your own rotor, and choose to plate in 18K yellow/red gold or leave it in polished steel.
Caseback Personalisation (Signature Series Collection - Quartz Timepieces):
Engrave a message or image onto the caseback.
Choosing from pre-curated dial colours, date windows, hour markers, hands, straps, etc.
Each collection comprise different features that can be personalised & customised.
Click on "Create Now" to try our interactive designing dashboard, or reach out to us at
email@example.com to discuss your timepiece with us!